Agency experience

Freelance (2026)

Creative Director / Copywriter / Creative Consultant

I offer creative expertise to agencies, brands and businesses on a freelance and remote basis. Whether that’s as a fractional creative director to oversee a pitch/project/rebrand, or a creative consultant to help you improve the effectiveness of your advertising. I’m also available for copywriting and tone-of-voice development.

VCCP (2017 - 2026)

Associate Creative Director / Creative Director & Head of Copy

Domino's. O2. British Heart Foundation. Kia. Christian Aid. Compare The Market. World Vision. Saga. MacMillan. Canon. TfL. Paddy Power. Nationwide. The Unlimited. The Royal British Legion. Cats Protection. Chelsea FC. More Th>n. Chubb. Shell. INEOS. Sage. Virgin Media. Google. Royal London. White Claw. Vitality.

Analogfolk / Elvis / Southpaw / Space (2016 - 2017)

Freelance Senior Creative

Cadbury. Budweiser. Stella Artois. Honda. Arla. Strongbow. Cravendale. Glenfiddich. Drambuie. Starbucks. Bundesliga. Wimbledon. Barilla. Heineken. Monkey Shoulder. Moretti. Haagen-Dazs. Amstel. Dove. PG Tips. Lucozade.

DLKW Lowe / MullenLowe (2013 - 2016)

Creative Lead

Unilever. Harley Davidson. Morrisons. Give Blood. Cif. Seat. Domestos. Persil. Audemars Piguet. Lenovo. Post Office. Burger King. E-On. Calor. Pizza Express. The NHS. Knorr. Electoral Commission. Samaritans. Becel. HM Treasury. Rémy Martin. British Heart Foundation. Lloyds Bank.

Elvis Communications (2008 - 2013)

Creative

Cadbury. Apple. Honda. Virgin Media. Sky. Mitchells and Butlers. Stella Artois. Peroni. Virgin Trains. Magners. Virgin Holidays. T-Mobile. Auto Trader. Pizza Hut. Red Bull. Wrangler. HTC. Drench. Sailor Jerry. NowTV. Southampton FC. Clarks. Yakult.

Leo Burnett / Doner / AIS / Wunderman / Tequila (2006 - 2008)

Placement, Intern or Freelance Creative

McDonalds. Barclays. Travelodge. Nikon. Lexmark. O2. Skoda. Jaguar. Butlins. British Army. 

Education

Bucks Uni - BA(Hons) degree in Creative Advertising

Wiltshire College - Pre BA in Art and Graphic Design

Kingdown Secondary School - 3 A Levels, 5 AS Levels, 9 GCSEs

Nice things people have said

I wouldn’t hesitate to recommend Danny to anyone, anywhere. One of the nicest and hardest-working creatives I’ve had the pleasure to work with - FORMER ECD

The account teams love him. The creatives love him. The clients love him. And I think he’s alright - FORMER MD

Danny has an old school approach to modern thinking. (I mean that in a good way). Every single bit of work he presents is solidly thought out, strategically bang on, and perfectly on tone. He’s written some of the funniest ads I’ve seen, then would suddenly hit us with a heartfelt tearjerker of a script the next day (He made a client cry once. Also in a good way) - FORMER CD

Danny is a top guy and brilliant creative. You’re always happy when you see he’s lined up to work on your project. Because you know he’ll give it everything he’s got - FORMER CO-WORKER

Danny was my CD for about 2 years and I think I grew more when I was working with him, than any other time in my career. He always seems to know how to get the best work out of you… it’s like a Jedi mind-trick. Even now, he’s the one I text if I need advice on my career… or if i’m a bit stuck on a brief - FORMER CO-WORKER